Charles Fitzgerald is Managing Director of Platformonomics LLC, which provides strategy consulting for technology ventures.

With over two decades of industry experience, Charles has held senior product management, marketing and business strategy roles at Microsoft, Mozy and VMware with a focus on software platforms and cloud computing.

Areas of expertise include:

  • Development and cultivation of platform ecosystems
  • Developer relations and evangelism
  • Business and marketing strategy
  • Segmentation
  • Positioning, thought leadership and storytelling
  • Product launch strategy
  • Competitive positioning and strategy
  • Cloud computing
  • Platform as a service and software as a service
  • License, transactional and subscription business models

Please direct inquiries about consulting services to consult [at]

3 thoughts on “Consulting”

  1. Charles, I saw a mention of your blog in a recent Fortune article. Good to see you haven’t lost your finely-honed edge. I really enjoyed our debates back when I was at AMR Research.

    All the best,


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