Fun With Numbers: New York Times Digital Subscriptions Edition


We run the numbers so you don’t have.  There are four new options:



Rate (every four weeks)

Free 20 free articles a month plus unlimited access to the home page, section fronts, blog fronts and classified.  Plus free access via search engines, the Facebook and Twitter. $0
+ Smartphone app
Unlimited access to and the NYTimes smartphone app. $15
+ Tablet app
Unlimited access to and the NYTimes tablet app. $20
All Digital Access Unlimited access to and the NYTimes tablet and smartphone apps. $35

Where this gets interesting is when you compare these plans to the physical paper subscription plans which all come with the equivalent of the All Digital Access plan.




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Annual Cost Articles/ Month

Smartphone App Access

Tablet App Access

NYT Editorial Page Guilt **

Free $0 20 * None None Low
+ Smartphone app
$ 195 Unlimited Unlimited None Low
+ Tablet app
$ 260 Unlimited None Unlimited Low
Weekday Only Subscription $ 384.80 Unlimited Unlimited Unlimited High
Sunday Only Subscription $ 390 Unlimited Unlimited Unlimited High
All Digital Access $ 455 Unlimited Unlimited Unlimited Low
Weekender Subscription $ 540.80 Unlimited Unlimited Unlimited High
Daily Subscription $ 769.60 Unlimited Unlimited Unlimited High

Net, keep the Weekday or Sunday-Only mountain of ink-smudged paper if you are living la vida multi-device.  I had really hoped to get rid of the newsprint altogether but I shouldn’t be paying more for near zero marginal cost product.

* How long before there is a GreaseMonkey script that adds a Twitter or Facebook referrer to every link on and everything is free again?

** The physical paper of course entails the wholesale pulping of forests, vast carbon emissions for home delivery, “paperboys” with inadequate health care insurance, overflowing land fills and customers with inky fingers.  I look forward to the editorial page thundering in dismay at the shortsightedness of this lamentable capitalist organization.

Senator Blowhard – Still At It

image It takes an exceptional act of shamelessness to rise above the general level of shamelessness in Washington DC and merit comment, but noted antennae expert and Senate Finance Committee member Charles Schumer’s decision to weigh in on iPhone 4 reception issues breaks through the noise.  Clearly this takes precedence over less pressing issues like cleaning up the multi-hundred billion dollar and growing double black hole of Fannie Mae and Freddie Mac.  I for one look forward to Senate hearings on the matter.  No doubt a several thousand page “antennae reform and signal stimulus” bill will follow.

Not to endorse Senator Shakedown’s grandstanding, but I do think Apple’s reality distortion field has worn off and everyone knows it except Apple.  Dave Winer nails it.  Companies are always the last to internalize they’re not the plucky little upstart any more and public expectations have changed.

Our runner-up in inanity emanating today is the New York Times’ apparently un-ironic call for the government to manage Google’s search algorithm.  Fortunately, this has been comprehensively addressed by Danny Sullivan.